Pinoys in US can now get daily news updates from GMA Network



Using just their mobile phones, Filipinos in the United States can now get news updates from the Philippines via GMA Network.

The updates, available via the call-to-listen platform of AudioNow, is part of the Philippine Embassy's public diplomacy initiative.

Under the arrangement, Filipinos can make a call to receive the daily five-minute news headlines, the embassy said in a statement.

Digests from GMA news anchor Mike Enriquez’s daily headlines will be aired to Filipinos in the US through a call to 712.432.9777.

Calls use mobile minutes and incur no extra charges, the embassy said.

"At a time when data costs continue to rise and the price for voice minute plans plummet, using voice minutes to listen to radio has become one of the most affordable and open ways to access news," the embassy said.

“We are excited to partner with the Embassy of the Philippines on this project, and to use AudioNow’s call-to-listen service as a new alternative to better serve our listeners,” said Enriquez, GMA consultant for radio operations, and who hosts "Saksi sa Dobol B" on GMA Network's flagship AM station dzBB.

The arrangement was made via GMA International, which manages GMA Pinoy TV, GMA Life TV and GMA News TV International.

“It is our goal to bring Filipinos abroad closer to home by providing them with accurate, relevant and reliable news and information. And we hope that through this project, we are able to do so in a faster and more convenient manner,” said GMA Vice President and Head of International Operations, Joseph Francia.

GMA Network joins other industry leaders such as Church-run radio Veritas 846, the Catholic Media Network, and state-run People’s Television Network, in the public diplomacy initiative to give Filipinos in the US greater access to media.

The initiative also features Radyo Tambuli, a virtual radio station created by the Embassy for the Filipino community that features news, interviews, folk music and opinion polls.

“We applaud GMA’s initiative to join in our efforts with other leading Filipino broadcasters to serve the diaspora. This is another great step towards a digital public diplomacy for the Embassy,” said Philippine Ambassador to the US Jose Cuisia Jr.

For his part, AudioNow CEO and Chairman Elan Blutinger said they welcome GMA Network to the platform.

“We look forward to connecting DZBB to the Filipino diaspora and stand ready to be of service to any other Filipino broadcaster that wants to extend their reach,” Blutinger said. —Joel Locsin/KBK, GMA News

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